United Preference

United Preference is revolutionizing health and wellness incentives via our Tailored Spend Payments Platform. Health plans and employers spend over $60 billion annually to engage members in healthy behaviors. Directly partnered with Discover Financial Services, our platform and tailored card products can only be used to purchase health related products and services. Proprietary analytics detail how incentive dollars are being spent, and their impact on engagement, behavior change, and outcomes.