About
Between the 1940's and 50's, True Magazine was the nation’s most popular men’s periodical, featuring historical tales by writers like Ernest Hemingway and heads of state like Winston Churchill. A group of distinguished journalists and technologists have obtained the trademark to True and are relaunching the magazine as a vivid, content-rich platform that will feature prize-winning tales, lush videos, and curated e-commerce. A modern ecosystem revolving around a heritage brand, the new True will redefine the traditional magazine space, yielding higher levels of user engagement and sustainable revenues.