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The House

Soho House meets Aspen Institute

About

The House curates powerful and game changing conversations among influential leaders across sectors. Conversations are focused on generating innovative business solutions, exploring new approaches, and taking action. Core offering is intimate gatherings and dinners of less than 30 individuals. Business model is driven by annual dues from a strong membership base and sponsors who want to reach those members. High margin, cash cow business. __ In today's internet age where there are so many things vying for your attention, you want to spend your limited time on events that maximize relevance, intimacy, and meaning. Today's conferences with hundreds of individuals no longer deliver that. In response to this, there has been an explosion in the curation trend. This is the behavior that others such as Pinterest, FundersClub and now we are exploiting. There is a significant curation gap in the events space that we intend to fill.