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Synqera

Emulation of personalized online shopping experience in physical retail stores

About

Synqera software platform gets customer insights, advertises, builds loyalty, increases revenue and ROI and decreases everyday retailers' concerns about changing customers demands and preferences. Using big data analysis for transforming impersonal customer data flows such as purchase history, demographics and behavior of the consumer, as well as business and partner's details and reports, it creates hyper-personalized, interactive content broadcasted to the particular customer. Targeted offers and communications relevance allow retailers to emulate online shopping experience in the offline retail store. The solution can be implemented on various hardware devices throughout the retail store: from the entrance towards the checkout, as well as provide multi-channel approach in retail communications by personalization of the SMS, e-mails, mobile and website content.