About
Shortlist is the marketing execution technology company set to serve large brands and advertisers in the era of personalised advertising. Shortlist allows for the collaboration to create briefs, collect quotes and engage production specialists in every market -all from a centralized hub that provides significant added value and cost savings to all companies managing large marketing budgets. In addition to this, Shortlist provides professional services as added value in a form of production assistance, compliance, sourcing and delivery management. Company is led by Martin Konrad - founder and CEO - serial entrepreneur who co-founded and developed Design Royale, leading digital agency based in Australia, acquired in 2012 by Edelman Group. Shortlist fits in with recent marketing procurement shift to digital decoupling, and can contribute to savings of up to 30-50% of production costs per campaign.