About
Shopperception - disrupting advertising and market research ■ Shopper is engaged in front of the shelf, while interacting with a specific product ■ A clear opportunity is created to influence the purchasing decision when it matters most ■ The shopping experience is greatly enhanced through addition of context and personalization ■ The effectiveness of the engagement is immediately captured, and can be accurately measured ■ Visibility into shopper behavior on the path to purchase is maximized