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In the US alone, 14M residents requested a payday loan last year taking out $10 billion in loans. Why? Because they needed access to quick, no-hassle small dollar loans. ~70% of Americans now own a Smart Phone and an estimated 10M SmartPhone owners will apply for these loans. ~2 billion people globally own a smart phone and likely more than 100M people may be in need of a quick loan each year Initially, PhoneLoan will provide ~$200 loan against a consumers ~$600 smart phone. We give them a cheap loaner phone. A consumer then has 2-6 weeks to pay back their loan. They pay a $50 fee initial fee plus $25/week until loan is paid back. If the loan is not paid back in 6 weeks, they default and lose their phone. Average loan will be 4 weeks with $350 paid back on a $200 loan. Gross Profit of $150 per loan and net profit of approximately $100 per loan. We will expand to provide loans on thousands of consumer products and by 2018, project annual lending of $500M+ with $250M in profits