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We thought flip flops needed to evolve to the next level as athletic shoes did ten years ago. PecheBlu (TM) applies state-of-the-art athletic shoe design to sports flip flops, combining the support of an athletic shoe base with the comfort of a flip flop strap. Since many wear flip flops as sports sandals all day, we designed our high-end line to move with your foot's anatomy using a hard outside rubber shell and soft inside rubber. We found the best athletic shoe designer, who had previously worked for New Balance and Tod's, and used colors to match modern lifestyles. A tenth of second can be the difference between first and last place. Train smarter off the playing field with PecheBlu.