About
Did you know that you are more likely to complete Navy Seal training than to click on an ad that pops up during a video? Did you know that 93% of viewers click away before they have seen even 7 seconds of a pre-roll commercial? And yet an estimated $2 Billion was spent on these very advertising vehicles in 2013. Why? Because video producers think they have no choice but to interrupt their own content with ads in order to drive revenue. But they do have another choice: nTangle. nTangle is an interactive video platform that allows content producers to author and publish web-linked immersive video to their online audiences. nTangle amplifies each video story by facilitating search and exploration and turns a content library into a profit center without the need of commercials. nTangle is user-driven advertising. This anti-ad tech, if you will, delivers information about people, products and places only when and if users ask for it.