GRAY MATTER
The Indochino.com (made to measure) of the luxury and designer fashion markets.
About
GRAY MATTER is an e-commerce shop/brand that designs, manufactures, and curates collaborations with up and coming brands. Our timeless jackets are made-to-measure with unique cuts, leather treatments and quietly progressive details; To solve the problem that most consumers face in not being able to find garments that fit them right. We will also offer different tiers of treatments or leathers at their respective price points in order to widen the customer base. Our tech innovation will change the way fashion and e-commerce. -The Perfect Fit - Allows each customer to place their measurements to have a perfectly tailored garment and to fit each customers personal style we also offer each jacket in three tiers of leather/fabric as well as a variety of colors.