About
Cure provides a self-service predictive marketing platform to predict customer behavior and deliver targeted multi-channel marketing communications that increase revenue, reduce attrition, and enhance customer advocacy. Our platform enables business users to construct, deploy, test, and run self-constructed business rules without the involvement of IT. Cure competes primarily based on our ability to simplify the process of creating business rules by using simple nouns and verbs through our UI. Coupled with the ROI driving nature of our Predictive Behavioral Models, Cure allows for targeted interactions with key high-value customers.