NYC Startups

Map of the local innovation industry.
Meet some of the best and newest startups based in New York.

73 beauty Startups View all

REAL COSMETICS - consumer goods fashion beauty cosmetics

REAL COSMETICS

Natural Multicultural Cosmetics. Real Beauty.
Real Cosmetics products focus on women of all colors and offer products to match every shade and undertone of a woman’s skin. The products are inspired by ‘real women’ of all global cultures and speak directly, without over-promising. We have worked with teams ...

Birchbox - e-commerce fashion marketplaces beauty

Birchbox

Discover Beauty Better
Birchbox delivers the best products and the best insider secrets, without any fuss. Every month Birchbox members will receive a curated box of luxe beauty samples. Each box will span beauty categories and deliver exciting products that fit into both your day-to-day ...

Scalisi Cosmetics - beauty women-focused cosmetics

Scalisi Cosmetics

Prevents and repairs visible wrinkles drawing from science, beauty and organic.
Scalisi Skincare, a leader in anti-aging skincare, is the only scientifically proven anti-aging collection on the market that repairs and prevents visible wrinkles. No other product out there, can help you look younger and keep you looking younger, with a base ...

DermApproved - health care personal health beauty health and wellness

DermApproved

Dermatologist-Backed Skin Care Ecommerce
Skin care is complex yet risky without informed advice. DermApproved leverages proprietary technology, mirroring a dermatologist consultation, to help consumers identify their beauty issue and provide objective advice about which products work best for them based ...

Lacquerous - beauty subscription businesses

Lacquerous

Disrupting a $4B market "Netflix For Nail Polish"
"Netflix For Nail Polish", Lacquerous has been named 'genius' by Refinery29 moments after launch. The first online subscription nail polish club for luxury lacquer, Lacquerous allows women to try (or 'rent') lacquer instead of buying. Nail color is the fastest ...

SalonPulse - consumer internet e-commerce B2B beauty

SalonPulse

TripAdvisor meets OpenTable community for hair salons with loyalty tool and online booking
SalonPulse.com is a SAS management platform and a digital marketplace for the $46B/year Hair & Beauty Salon industry that connects business and consumers. Bringing 21-century convenience and innovation to hair and beauty salons. Consumers are provided with convenience ...

BeautyBooked - consumer internet online reservations beauty online scheduling

BeautyBooked

BeautyBooked provides 24/7 access to the best salons & spas.
Referred to as "the OpenTable for salons" by the New York Times, BeautyBooked provides 24/7 access to top salons & spas. Created by two former L’Oreal execs, the platform simplifies the beauty booking process by allowing members to discover vetted beauty spots, ...

The Lionesque Group - e-commerce fashion social commerce beauty

The Lionesque Group

Brand Activation & Pop-Up Architects
The Lionesque Group (aka Lion'esque Media) has produced over 60 pop-up retail experiences in New York City, Los Angeles and the Hamptons. Beginning with the vision of the branded experience, the Lionesque Group guides clients throughout the entire lifecycle of ...

3FLOZ - e-commerce retail beauty travel

3FLOZ

Live Happily, Travel Lightly.

Rank & Style - fashion beauty women-focused online shopping

Rank & Style

Data-driven research & rankings for consumers of fashion, beauty & lifestyle products
Rank & Style is a consumer-facing discovery and shopping tool that provides objective insights with the aim of influencing purchasing decisions and driving traffic to retailers. Leveraging technology and the power of data, we aggregate publicly available information ...

Tressd - e-commerce online travel fashion beauty

Tressd

Travellers' hair necessities delivered
Tressd delivers salon quality hair styling tools and products direct to a woman’s destination for use during her stay. Female travelers face the choice to lug their hair gear with them or leave it behind and be subject to the hotel’s inferior blow dryer and basic ...

Beautified - mobile commerce marketplaces beauty health and wellness

Beautified

Find & book beauty treatments.
Beautified is a new way to book last minute beauty & wellness appointments. Download the iOS app and book treatments in minutes. It's that easy.

Kabinet - reviews and recommendations beauty public relations health and wellness

Kabinet

The Beauty Industry's New PR Tool
Kabinet is the beauty industry's new PR tool, combining the best of digital with deep real world engagement. Kabinet helps brand partners discover and collaborate with influential tastemakers around the world, and tastemakers discover the best in beauty. In addition ...

Beauteeze - mobile internet beauty online scheduling

Beauteeze

Online Scheduling For Beauty Appointments!
Beauteeze.com is an online platform that streamlines, simplifies, and reduces the hassle of personal beauty care by allowing users to search and schedule personal beauty appointments all via one central site. The spas and salons benefit by offering online scheduling ...

Truth In Aging - e-commerce consumer goods beauty cosmetics

Truth In Aging

Truth In Aging is a unique e-commerce business serving the beauty category. Truthinaging.com reviews and sells a highly curated selection of skincare products including a new line of own-branded products. Strong, objective content creates a trusted voice for boomer ...

You Da Balm - beauty young adults cosmetics

You Da Balm

All Natural / USDA Organic Skin Care without sacrificing style or edge
Featured in Glamour, TimeOutNY, OutBlush and Redbook, You Da Balm is a USDA Organic / all-natural skin care, born and bred in NYC. Sold in sleek, black & neon packaging and donning the tagline "Born In Brooklyn," YDB formally launched in late 2012. Within 3 ...

Travel Beauty - e-commerce publishing beauty travel

Travel Beauty

The Best Beauty Products from Around the Globe
With thousands of beauty and grooming products on the market, how can discerning consumers determine which ones are truly the best? Travel Beauty® takes the guesswork out of creating your consummate beauty regimen by offering the very best, hard-to-find, luxury ...

Glossybox USA - e-commerce beauty entrepreneur cosmetics

Glossybox USA

Experience Luxurious Beauty Products
Founded in Berlin in 2010, GLOSSYBOX is the leading luxury beauty subscription service, delivering over 300,000 boxes in 16 countries around the world each month. The company works with over 400 high-end brands offering members access to beauty discoveries from ...

GLAMSQUAD - e-commerce marketplaces beauty local based services

GLAMSQUAD

Beauty On Demand
Making getting ready a whole lot easier, GLAMSQUAD is an app-based beauty provider delivering professional and affordable beauty services to the home or office. It's team of experienced hair stylists and make-up artists are hand-picked and expertly trained undergoing ...

Swoon Beauty - beauty

Swoon Beauty

Common beauty frustrations solved one tool at a time. Crowd sourced product dev process.
Consumers demand innovative, reasonably priced beauty tools and body care products that deliver big bang for the buck.Swoon intends to be a market leader in the $9 billion prestige beauty market to meet these demands. Our first product solves the problem of product ...

SparkRebel - fashion beauty women-focused

SparkRebel

Where social curation meets e-commerce
SparkRebel is a collaborative fashion and shopping inspiration destination where products, blogs, pictures & content are added, shared and discovered. Our community of members, brands and bloggers contribute interesting products and content. SparkRebel is about ...

Mystylepages - internet fashion beauty health and wellness

Mystylepages

Menupages meets Facebook for Salons & Stylists
Mystylepages.com is an all-encompassing source for Salons, Spas, and Stylists. We offer the most comprehensive Salon Listings with prices which can be easily found by Neighborhood and Treatment then narrowed down by price-point, features like Open Late or Celebrity ...

Repairogen - biotechnology beauty health and wellness cosmetics

Repairogen

Anti-aging cosmeceuticals that leverage the body's natural DNA repair
Repairogen is a revolutionary breakthrough in skincare. By developing anti-aging and DNA-repair skincare products that reduce UV-induced skin damage and boost the skin’s natural enzymatic cell repair mechanisms, our proprietary formulations will markedly delay ...

Beau Exchange - e-commerce mobile commerce marketplaces beauty

Beau Exchange

Etsy for the multicultural global beauty market.
Beau Exchange Inc. (beauexchange.com) is an eCommerce marketplace for ethnic beauty products sold by entrepreneurs around the world in additional to communication among the whole beauty community through chatting forums and valuable content. Although there are ...

Stowaway Cosmetics - e-commerce retail beauty cosmetics

Stowaway Cosmetics

Make You Love In Sizes You Can Carry
Stowaway is a direct to consumer cosmetics brand retailing our own line of "right sized" cosmetics. Lipstick & mascaras have stayed the same size since the 50’s. Packaging rather than product represent the majority of the cost to a consumer today. Women’s lifestyles ...

Emoiste - e-commerce fashion social media platforms beauty

Emoiste

Fashion & beauty social network
Emoiste is a unique place to live, share and enjoy fashion & beauty. An innovative app for fashion&beauty lovers where they can give free rein to their passion and get inspiration from ultimate must-have items, where to buy them and how to wear them. In Emoiste ...

Bergamot - e-commerce consumer goods beauty

Bergamot

The first online platform for finding, sampling and purchasing the best perfumes.
Bergamot allows you to sample and purchase fragrances online. Experience a fragrance at home, in your life, before purchasing. We've created an experience to sample curated sets, sets based on past purchase or on specific ingredients. Bergamot has curated the ...

Scentbird - e-commerce beauty subscription businesses personalization

Scentbird

Fragrance Subscription Service
Scentbird is the only company that gives women who love switching perfumes access to hundreds of designer and niche fragrances for $14.95 a month. Our algorithm is placing each consumer in one of the 8 Fragrance archetypes which ensures accurate suggestions. Our ...

Cargo Networks - e-commerce retail beauty

Cargo Networks

More targeted beauty shopping
We ship the best in beauty to under served populations including African American, Hispanic and Indian women and fashion conscious men. We started with Urban Cargo, which ships handsome to your door. For $14.95/month, our customers receive 3-4 travel sized products ...

Brainchild - health care fashion beauty health and wellness

Brainchild

Collective focused on B2C innovations
Brainchild is a collective of engineers, operators, and designers that aim to solve some of the most significant problems facing consumers in healthcare, tech and consumer products: Almond (https://AskAlmond.com) is the easiest way to get top-notch nutrition coaching ...

Tradle - enterprise software financial services supply chain management beauty

Tradle

SaaS on bitcoin
Tradle extends bitcoin’s blockchain to carry ANY business and consumer transactions, like orders, invoices, tickets, receipts, etc. Tradle disrupts supply chains by externalizing transactions to the blockchain, thus enabling permissionless and programmable commerce. Tradle ...

ScheduleGenius - advertising online reservations deals beauty

ScheduleGenius

Free booking application and wellness directory
ScheduleGenius is the easiest online scheduling software and wellness directory to increase beauty businesses, spa & sport center's presence and improve their website ranking. With a simple click, you can use a full-featured and easy-to use schedule to manage the ...

SAGE & ROW - e-commerce beauty subscription businesses

SAGE & ROW

Women's shaving, grown up.
SAGE & ROW is the first premium end-to-end shaving brand for women. The company launched with three signature products: "bare" shave cream, "audrey" razor handle (compatible with Gillette razor blades), and "sheer" leg & body oil. These products are sold direct ...

KokoBerna - e-commerce beauty women-focused health and wellness

KokoBerna

37signals for Holistic Facial Treatments
KokoBerna lets you experience the well-being effect from facial care treatments based on a 400-year family-owned, proprietary formula that works!

Stash Beauty - consumer goods beauty

Stash Beauty

Mobile Beauty Dashboard
Shop for beauty products via Instagram posts and recommendations from friends. Stash is your beauty dashboard, combining the best of your social feeds with an inventory that's automatically sourced at the best price from quality vendors across the internet.

Poshly - beauty personal data cosmetics personalization

Poshly

Beauty is personal.
Poshly builds personalization technologies for the $300B+ beauty & personal care industries.

Nailpolis - art beauty cosmetics

Nailpolis

Museum of Nail Art
Nailpolis is the world’s first online museum of nail art and a social platform created exclusively for nail artists. All content showcased in the museum is original artwork.

Hart18 Entertainment - digital media video food and beverages beauty

Hart18 Entertainment

TV Producer looking to expand into startups and looking for partners...
TV Producer looking to expand into startups and new company efforts ranging in concept, looking for partners...

Digital Evolution - fashion beauty

Digital Evolution

High-end Creative Studio
Digital Evolution (DE) is a creative production studio focusing on the creation of commercial work for corporate brand campaigns, fashion photography, and product-driven advertising. DE specializes in retouching, CGI, prepress, and photography. We provide a full ...

Choupette's Diary - social media fashion social commerce beauty

Choupette's Diary

Choupette Lagerfeld Social Commerce Platform
Choupette’s Diary was created by Ashley Tschudin in 2012 as a Twitter account portraying Karl Lagerfeld’s real-life cat. While working at The Daily Front Row, Choupette's Diary was officially named one of the “The Breakout Fashion Industry Stars” by Fashionista.com. ...

Citizen Jade - retail fashion social commerce beauty

Citizen Jade

Social e-commerce platform

Debut Magazine - digital media e-commerce fashion beauty

Debut Magazine

Fashion content and e-commerce company.
Debut is a fashion content and e-commerce digital magazine.

Urban Confidence - digital media fashion beauty lifestyle

Urban Confidence

City Survival Guide (Daily Candy)
Urban Confidence is an online publication that helps new city dwellers settle into their location with ease. The target audience is men and women in their mid twenties to early thirties who are new to city-life. From learning how to budget, how to make friends, ...

Fragrance Marketing, LLC - consumer goods publishing beauty Luxury

Fragrance Marketing, LLC

Patented "Birchbox" delivered with top magzine subscriptions
Fragrance Marketing provides innovative consumer engagement through a patented and exclusive USPS approved process of including trial sized fragrance samples outside along the spine of top beauty and fashion magazine subscriptions. For luxury fragrance brands, ...

My Shade of Brown - beauty women-focused subscription businesses cosmetics

My Shade of Brown

Birchbox for Women of Color
My Shade of Brown (MSB) is a monthly subscription sample delivery service dedicated to bringing women of color (WOC) suitable and ethnic specific cosmetic, beauty, hair and skin care samples There are few options for WOC to try beauty samples suited to them, ...

Uprise Ventures - digital media e-commerce beauty Consumer

Uprise Ventures

Seed investment fund for consumer-facing companies
Uprise Ventures seeds high potential, consumer-facing companies that aim to build lasting consumer brands and technologies. We invest as early as Day 1 to partner with founders who have the vision and ability to disrupt their categories. We invest across both ...

Hair Decoded - mobile beauty

Hair Decoded

Stylist Mobile Marketplace
Hair Decoded Calendar is a mobile app to track and share hairstyles. Users can upload photos everyday to their calendar and share, connect, and comment on all hairstyles. You can use Hair Decoded Calendar to: ~ Create and track hair regimens ~ Search and discover ...

Hair Enhancements By Tanika Torrice - beauty

Hair Enhancements By Tanika Torrice

Hair Salon Specializing in Hair Extensions for Women/Women Suffering From Hair Loss
Hair Enhancements by Tanika Torrice will offer a variety of hair extensions services. Hair Enhancements by Tanika Torrice will be an upscale/high-end salon that specializes in hair extensions. Hair Enhancements by Tanika Torrice will provide quality hair extension ...

Prettier Please - marketplaces bridging online and offline beauty Consumer

Prettier Please

You salon's coming over.
Prettier Please is a beauty service that lets women go online and book appointments with hair and makeup professionals who come to their homes, starting at $40.

Spa Foundry - hospitality beauty spas

Spa Foundry

Dynamic Pricing for Spas
Spa Foundry was started with the simple idea that your spa menu should not be static. Day, time, and profile all influence the willingness to spend. Understand how your services stack up against others in your neighborhood. From service duration to customer rating, ...

VIXXENN - e-commerce multi-level marketing beauty direct sales

VIXXENN

Stella & Dot for Beauty Professionals
VIXXENN is turning influencers into owners by developing an innovative direct sales model suited to beauty professionals. We’re on a mission to democratize entrepreneurship. Everyday we’re empowering these beauty professionals to grow their businesses and increase ...

S.I.N.N (sellitnowny) - e-commerce retail fashion beauty

S.I.N.N (sellitnowny)

Luxury, Consignment Store to Cleanse your Closet and Buy Brand New!
The product is high end designer pieces that are consigned. The consignee receives 50% of the sale once the item sells. We offer a hands on approach of a Closet Cleanse where we come into your home to help you decide what to keep, consign, and donate. Or we provide ...

Subella - fashion beauty blogging platforms health and wellness

Subella

Beauty • Health • Fashion
Subella is the only high-quality online publication network for the featured work of YouTube's most popular Beauty Gurus and their followers. From videos, to written tutorials these beauty gurus provide much of the richest content in the Beauty, Health, and Fashion ...

Name Redacted Technologies - beauty health and wellness

Name Redacted Technologies

Patented cosmetic uses skin's natural retinol for anti-aging benefits without side effects
Retinol is the most effective skin enhancing anti-aging ingredient on the market. However, the application of topical retinol frequently causes serious side effects. Prescription strength retinol is most efficacious but provokes adverse reactions, while the diluted ...

MADE - retail beauty cosmetics

MADE

Providing professional makeup application from a menu of looks in 30 minutes for $40.
MADE offers professional makeup application facilitated through a menu of 6 looks, ranging from classic to contemporary. Made will also provide variations on those looks, including Eyes Only, On-the-Go, Children’s Application, and Bridal Makeup. At the onset, Made ...

Life's luxury styling co - fashion beauty lifestyle businesses

Life's luxury styling co

High fashion
Full service image consulting company

BeautyBuddy - beauty online scheduling freelancers website

BeautyBuddy

Business management platform for freelance beauty professionals
BeautyBuddy helps freelance beauty professionals manage their business. Designed for non-technical users, it's easy to set up a digital portfolio which includes online booking, payment, and placement in the BeautyBuddy professional directory.

Spoyle - mobile marketplaces beauty health and wellness

Spoyle

Delivery.com of in-home beauty and wellness services.
Spoyle is an in-home services marketplace where customers can search and book beauty and wellness professionals for same-day or future services, via web or mobile device through iPhone and Android apps.

Glossybox - beauty cosmetics

Glossybox

Discovery Beauty Subscription
GLOSSYBOX US Beauty is about emotion, discovery and inspiration. We strive to create a special beauty experience that enhances all these elements for you. Every detail of our presentation has been thoughtfully constructed, each brand vetted to our highest quality ...

It Marketing Concepts - online travel fashion beauty lifestyle products

It Marketing Concepts

It Marketing Concepts is a full service Integrated Marketing Communications, Public Relations and Event Production firm with offices in Miami and New York. Our team has over 20 years combined experience in the fashion, beauty and lifestyle industry and a proven ...

C'AMOUR - e-commerce beauty Consumer

C'AMOUR

CUSTOMIZED SKIN CARE
What if you could choose the right texture for your skin and customize the functions and fragrance in your cream to suit your needs? C’AMOUR brings customization to the beauty industry.

Valentino Beauty Pure - manufacturing beauty health and wellness

Valentino Beauty Pure

Mercedes of Filtration
The Valentino Beauty Pure is a 2 in 1, one of a kind, air filtration system your salon or spa. It works at the source eliminating nail dust and odor from the acrylic or gel system you are using. It filters out even the finest nail dust particles while filing and ...

Adesse Global Cosmetics - marketplaces beauty spas cosmetics

Adesse Global Cosmetics

USDA Certified Organic Luxury Cosmetics (Higher quality Bare Minerals)
Our signatue brand; Lotus Pure Organics is a luxury natural line of bio-mineral color cosmetics and skin care products made from all natural and USDA Certified Organic ingredients. Our products are made in the US under strict FDA, USDA and GMP guidelines. We do ...

S.W. Basics - consumer goods beauty cosmetics

S.W. Basics

Minimalist organic skincare
S.W. Basics is a line of truly all-natural, minimalist skincare products, each made from only 5 ingredients or less. Fewer ingredients = less chance for irritation, making the products perfect for sensitive skin. Fewer ingredients = higher potency. We use only ...

Cherry Blow Dry Bar - fashion professional services beauty

Cherry Blow Dry Bar

High growth business, unique owner investor franchise model, booming Blow Dry Bar industry
What do we do at Cherry Blow Dry Bar, you ask? SIMPLE. All we do is express Blow Outs…No Cuts, No Color and we do them extremely well. Our world-famous Blow outs Any length hair, any day, $35. We don't charge more just because you have longer hair, ...

Ecb New York - beauty hair extensions

Ecb New York

We are a hair sales company, aspiring to be the Mary Kay of the hair world.
Hair extensions are methods of lengthening one's hair by incorporating artificial hair or natural hair collected from other individuals. Hair extensions can also be used to protect one's natural hair. These hair techniques are advanced and are used to change the ...

Go Reminders - fitness doctors small and medium businesses beauty

Go Reminders

No-show clients are no-pay clients
Automated appointment reminders for your clients / patients / customers.

Charlottes Book - beauty content online scheduling cosmetic surgery

Charlottes Book

A luxury resource for cosmetic health and wellness
Charlotte’s Book launched fall of 2014 and is steadily becoming the online destination of choice for professional women with not only an interest, but also the resources to seek out the latest cosmetic innovations and products. With its sophisticated online platform, ...

Bloom Beauty Lounge - beauty

Bloom Beauty Lounge

Hair Salon that cares about its employees
We are a hair salon that invests in our stylists and encourage them to build relationships with our customers. We are applying data-driven startup metrics to a traditionally gut-driven industry.

Magnolia Finch Content + Commerce - fashion beauty lifestyle

Magnolia Finch Content + Commerce

All-Platform Brand Content and Advertising
Magnolia Finch Content + Commerce helps strategize and implement the editorial voice for ecommerce brands. Informed instincts and analytics share the stage around here as we specialize in conversion-driving content as follows: ONLINE Ecommerce site themes ...

How to be a Redhead - fashion beauty lifestyle

How to be a Redhead

World's Only Brand For Redheads
How to be a Redhead's mission is to empower every female redhead to feel confident, look amazing and rock their beauty. Red hair is more than a color, it's a lifestyle! Co-Founders and sisters, Adrienne and Stephanie Vendetti, created a space they wish they had ...

Seth Kornegay Maison de Parfum - e-commerce fashion marketplaces beauty

Seth Kornegay Maison de Parfum

Ultra Lux Unique Fragrance Products Sourced Worldwide
Seth Kornegay is the only African-American independent perfumer in the U.S. Product is only available through www.sethkornegay.com and the focus is solely on upscale clientele. Sales have been strong in Europe and Asia initially. The luxury fragrances start at ...

Fox and Jane Salon - beauty women-focused

Fox and Jane Salon

Social Concious, Expanding, Profitable Salon Chain.
We are a socially conscious, locally focused, boutique salon chain based in NYC and San Diego, CA. Sales are hitting $166k monthly (4 locations) and growing. Our costs continue to go down as we expand locations and have brought Shampoo/Product creation inhouse ...

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